If you don’t use Facebook advertising you are missing out on opportunities to convert more customers, make more sales and keep those customers coming back for more. Here are 8 reasons why e-commerce business owners should be using Facebook ads to attract customers and increase sales this year.
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Get a handle on your Facebook advertising metrics with this quick guide to what the key terms really mean.
Facebook advertising isn’t a quick fix. Before you spend a penny on ads, make your online shop better. Learn how to turn browsers into buyers.
Over the next few months all kinds of businesses will be using Facebook and Instagram advertising to get their products in front of the eyes of their potential customers in the run up to the holiday season. If you are looking to sprinkle a bit of Christmas magic on your campaigns, here are 7 things you need to be doing.
A lot has changed over the last few weeks with the UK being sent into lockdown due to Covid-19. We’ve seen high street retailers close their doors, with some big name online arms shutting down too. Thankfully, many independent businesses have been able to keep running. But how should you approach advertising during this time?
Some of the most common questions I get asked as a Facebook advertiser are about Boosted Facebook posts (or Promoted Instagram posts). In this blog post I unravel the what, how and when of Boosted posts!
Thinking of running Facebook ads for your ecommerce store? I recommend you get to grips with these three stats for your store, and if necessary, improve them, before dropping any ad spend.
With over 7 million advertisers on Facebook you not only need to be using the right objectives, and targeting the right audiences – but stopping the scroll if you want to get the attention of your potential customers via what is becoming an ever-competitive marketing platform.
In this post I give you five quick tips for scroll-stopping Facebook ads that you can action right now…
One powerful way to entice people back to complete their purchase is to use Facebook/Instagram ads to remind them about the products they viewed or added to their cart. In this blog post I show you how…
Confused about which objective to choose for your Facebook advertising campaign? In this blog post I explore the different advertising objectives available to you and how to ensure you choose the right one to meet your business goals.
Has a lack of success with Facebook/Instagram ads led you to believe Facebook ads aren’t right for your business? In this blog post walk you through 7 reasons your Facebook Ads aren’t working.