The Brief

Decadorn is an independent jewellery brand. Founder, Helen, came to me wanting someone to manage Facebook and Instagram advertising to help grow her business beyond the point to which she was able to grow organically. She also sells on Not On The Highstreet and was keen to increase sales from her own website.



The Results

  • I started working with Decadorn at the end of August 2019.
  • The months of September-December 2019 saw a 197% growth vs the previous year and a 190% growth vs the previous 4 months.
  • Overall during this period we achieved a ROAS of 4.5.
  • On BFCM weekend we achieved a ROAS of 10.21.


YoY growth


ROAS Q4 2019

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